Why this exists
Every SIA piece is designed by a local artist who cannot afford local rent. 50% of proceeds go directly to the artist. The artist gives it directly to a landlord. This is what we mean by community impact.
The Classic Tee — CHF 54.00. Half of which is rent.
Melding financial precision with alpine effortlessness, the Maison's debut collection features one t-shirt, rendered in 100% cotton that envelops the figure lightly — at a price that envelops the figure completely. A timeless statement, first observed on a CHF 8 coffee receipt, adorns the chest on a note of intricate irony.
Every SIA piece is designed by a local artist who cannot afford local rent. 50% of proceeds go directly to the artist. The artist gives it directly to a landlord. This is what we mean by community impact.
Each shirt contributes CHF 27.00. M. remains calm.
The Artist — Dossier
M. is a persona. The 50% is not.